Social networks are Russian-speaking. Social networks on the Internet: what are and how to use
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According to this indicator, VKontakte is significantly ahead of others. social media.
The main audience of the resource is young people who use the ability to download, view and listen to video and audio recordings from almost any user on the page. Also, the service is characterized by a large number of various communities and celebrity pages, which host the latest news and publications.
Through these communities, users can create all kinds of interest groups, read about the latest events, share photos and invite each other to various events.
"Classmates"
"Odnoklassniki" today ranks second in the Russian Internet. This social network has become one of the very first in Russia and is still very popular.
The resource is popular among middle-aged people.
A feature of Odnoklassniki is the presence of its own currency, with which you can buy gifts, change interface elements and activate new management functions account. The drop in Odnoklassniki attendance was caused by the growing popularity of VKontakte. However, the social network managed to return part of the audience due to the transfer of the service to the ownership of Mail.ru, a large company that provides a large number of services for Internet users.
Other social networks
Facebook is a social network that became the first in the world and is the most popular today among users around the world. However, it has not received such distribution in Russia due to restrictions on uploading files and sharing videos that the resource imposes. Also, some users note that Facebook has a somewhat overloaded interface, which makes it difficult to get used to and use the functions of the network.
Other popular social networks have become such world-famous sites as Twitter, which allows you to share short notes and incidents in life with other users, Livejournal, which allows you to maintain a full-featured blog, and Google+, which this moment has not yet received wide popularity among users in Russia.
There are special sites on the Internet, the meaning of which is to unite people. Through them, you can chat, share photos, listen to music, watch videos, play games and much more. Such resources are called social networks.
Such sites can be either a specific focus (for example, only the publication of their own poems), or without it.
We can say that their meaning is that even an inexperienced user can solve some problem. For example, publish your photos or post a video on the Internet. But this is too simplistic.
For example, I recently went on vacation to the sea and brought a lot of cool photos from there. I want to show them to friends, relatives, colleagues. Social networks allow you to do this very quickly: I just add pictures there and those to whom I wanted to show them see them immediately.
How it works
First you need to go to such a site and register. This is a free procedure - you just need to answer a few questions.
Immediately after registration, a personal page is issued. Well, then, as they say, it's a matter of technology - we publish information and exchange it.
Communication in social networks has long become commonplace for modern Internet users. In the vastness of the global web, people solve many issues, share their experiences, demonstrate joyful moments, follow the events taking place in the lives of relatives and friends. Such a demand for social networks has not gone unnoticed by developers. software products. No wonder, because everyone wants to promote their product, get a decent profit and universal recognition.
We present the rating of the most popular social networks that have a large audience of users in the world for 2017. In the ranking, I mainly refer to the statistics of gs.statcounter.com, which tracks sites such as: Google+, LinkedIn, Facebook, StumbleUpon, YouTube, Twitter, reddit, Digg, MySpace, NowPublic, iWiW, orkut, Fark, Delicious, VKontakte, Hi5 Yahoo! Buzz, Vimeo, Mixx, FriendFeed, Hyves, Bebo, Tuenti, Kaboodle, Odnoklassniki. To learn more about their methodology go to.
Since some sites (for example, Odnoklassniki), taking into account their methodology, do not fall into the charts, the article will also use statistics for Runet gs.seo-auditor.com.ru. Attention! Their statistics vary greatly. This is due to different methodology. The former measure social media usage based on page views (rather than unique visitors).
The second chart shows the numbers as of June 2017:
We see that the Vkontakte indicator has dipped a lot. Interestingly, according to these statistics, Twitter took its place. How the statistics changed during the year, see.
- Ukrainians.co
- Nimses.com
- WEUA.info
TOP popular social platforms in Russia
As of June 2017:
According to gs.seo-auditor.com.ru, whose methodology is different, the popularity figures in percentage terms:
The most popular social networks in Belarus
There are also two leaders in Belarus: Vkontakte and Facebook.
Moreover, at the end of the year, VK lost to FB and they switched places.
Statistics of the popularity of social networks in Kazakhstan
Most of the time spent by Kazakhstani users is on Facebook:
And Vkontakte here also lost a little position at the end of the year:
Kazakh Internet users are consistently loyal to Youtube video aggregator.
Numbers and trends in the world
The irreplaceable world leader in statistics gs.statcounter.com is Facebook again:
Pinterst is in second place and has been actively gaining popularity, primarily due to its new opportunity.
Twitter is positively stable as always. Although it news feed much more attractive now.
According to the table with the number of network users worldwide per month is:
| social networks | Monthly Visitors |
|---|---|
| 2,000,000,000 | |
| YouTube | 1,000,000,000 |
| 700,000,000 | |
| 313,000,000 | |
| 250,000,000 | |
| Vine (In January 2017, The Vine became the Vine Camera) | 200,000,000 |
| 150,000,000 | |
| Ask.fm | 160,000,000 |
| Tumblr | 115,000,000 |
| Flickr | 112,000,000 |
| Google+ | 111,000,000 |
| 106,000,000 | |
| VK | 90,000,000 |
| ClassMates | 57,000,000 |
| Meet up | 30,300,000 |
As you can see, the leaders have a big lead.
Nearly 2 billion visitors per month.
The social network, founded by young businessman Mark Zuckerberg, is confidently leading among similar services. Every month, about two billion people from different parts of the world use this resource for various purposes. Such a demand among the population of the planet obliges Facebook to adapt to each user. Therefore, today there are more than 60 language versions of this web resource so that people from different countries have the opportunity to communicate with each other. Despite all the ups and downs and financial crises, Facebook is successfully developing, attracting all large quantity subscribers. And the founder of the Internet network, taking advantage of the growing popularity of his offspring, does not get tired of donating the received cash to charity, thereby winning the love of Internet users even more.
(more than 300 million visits per month)
Interest in Twitter is due to ease of use this service, as well as the speed of displaying messages. There is nothing easier than registering on a social network page and immediately getting into the thick of things, finding out the latest news, sharing your opinion with other people, etc. Twitter was founded two years later than Facebook, but it is already breathing confidently in the back of the recognized leader. This social network is popular in many countries of the world, not only in the expanses of the post-Soviet states, but also far beyond their borders.
(more than 100 million users per month)
This web-based system is especially in demand among businessmen. Such love of entrepreneurs from all over the world is explained quite simply: using this Internet resource, you can successfully promote your business, make useful contacts, look for employees in different parts of the world, and also receive orders from partners who live far away from them. Here you can easily place your resume or job posting, find companies whose job profile matches your interests, and much more.
(approximately 150,000,000 monthly)
In this ranking of world leaders, Pinterest occupies a worthy position. Although, in terms of the number of Pinterest users at 7 positions in the table, it is quickly gaining popularity. And most likely, residents of Ukraine, Russia, Belarus, Kazakhstan and other CIS countries will soon include this social network in the leading list, since it has sufficient potential.
700,000,000 visitors visit Instagram every month.
The Instagram resource gained popularity thanks to the thoughtful management of Facebook owners. It was they who bought the rights to this social network and made it a favorite.
In addition to those already mentioned, I would like to pay special attention to others. social services, which are included in some lists of the most popular social networks. It's about about the Youtube web resource (one billion registered users), which ranks second. In addition, it is worth mentioning VKontakte and Odnoklassniki, one of the most favorite communication platforms used by residents of the CIS countries. Now Ukraine is not included in their list, since the mentioned social networks are blocked by providers on the territory of the state, such a decree was signed by the President of the country.
It is also worth mentioning Viber, WhatsApps, Telegram and other social resources that are present in various ratings.
A large selection of all kinds of social networks makes their owners constantly develop, and users only benefit from such rivalry. The main thing is that competition should be fair and healthy, using only open (and legal) methods of fighting for a place in the sun. And consumers will decide for themselves which social network to give preference to.
This rating of the most popular social networks in Russia is based on monthly traffic statistics - the number of unique users who visited a particular site in a month. The data are presented for the winter season 2015-2016.
In contact with
The most popular social network not only in Russia, but also in the CIS has become the multifunctional social network VKontakte, which is constantly developing. The site was created by Pavel Durov in October 2006, with registration available only to students of Russian universities, and a month later access was open to everyone.
As in the beginning of its existence, the audience of VKontakte is still the youngest among Russian social networks - the majority are users from 18 to 25 years old, with a female predominance. The monthly audience of the site is more than 46 million users. Although the Russian-speaking audience prevails, foreigners also register on the site for communication - the site interface supports about 80 different languages.
Classmates
Another social network that appeared in 2006. Created by Albert Popkov. It was conceived as a site where people can search for their former classmates and old friends, and today it ranks as the second most popular social network in Russia.
The most active age category of Odnoklassniki is users from 25 to 34 years old. In addition, compared to other social networks, it is among the users of Odnoklassniki that you can meet the most people aged 55 and over. More than 31 million people visit the site every month.
The monthly audience of the world-famous social network Facebook is about one and a half billion users. However, in Russia, foreign social networks are slightly less in demand, so this resource occupies only the third most popular place among Russian users, with almost 22 million people a month.
Facebook was created in 2004. One of its founders and the current head of the company is a programmer, businessman and billionaire Mark Zuckerberg. It was Facebook that became the prototype for the VKontakte website.
My world
At first, the site "My World" collected all the content of the Mail.Ru portal - photos, videos, answers, music and games. It was meant to be a platform for finding acquaintances, friends and classmates. And finally, this resource turned into a full-fledged social network in 2015.
"My World" is in fourth place among Russian users. The number of people visiting the site per month is just over 16 million. Among other social networks of Runet, it is in “My World” that the age category 45-54 is most covered.
LiveJournal
Right next to Moi Mir is the LiveJournal site, or LiveJournal, with a monthly audience of 15 million people. Compared to other social networks, users aged 35 to 44 are most often registered here.
The site was created in 1999 by American Brad Fitzpatrick. Initially, this resource served as a platform for creating personal blogs, but it also has functionality that turns it into a social network: adding friends, the ability to correspond, commenting, collective blogging, etc.
The popular social network Instagram gathers an audience of 12 million people in Russia, the female audience from 18 to 35 years predominates. Not only ordinary users are interested in this resource, but also celebrities, as well as entrepreneurs who have discovered that Instagram can serve as an excellent platform for promoting a business.
Instagram was originally created as a smartphone app. The web version of the social network currently allows you to view photos, comment and like, subscribe to other people's profiles, edit profiles and search for photos by hashtags and geotags.
This resource gives each user the opportunity to maintain their personal microblog with posts not exceeding 140 printed characters with spaces. Twitter is one of the most popular social networks in the world, but in Russia and other CIS countries its demand is not so high - 7 million monthly audience, mostly young people under 25 years old, with a preponderance towards men.
Interestingly, in the world, the overall popularity of Twitter exceeds the popularity of Instagram (310 million monthly audience versus a hundred), while among Russian users the opposite is true.
And you can watch a video about the TOP-10 popular social networks around the world below:
Social networks and the Internet are inextricably linked with each other. Almost everyone is registered here. Moreover, these resources have managed to conquer users of all ages, from young to old. There are more and more social networks. Some of them are favorites.
world social media statistics
At the moment, most of the users are on Facebook. Although the network has lost ground a little compared to the same. The network was founded by Mark Zuckerberg. Since its inception, it has been in high demand, and has been holding the first position in the rating for a long time (62.18%). Pinterst is in second place (16.12%) and has been gaining popularity, primarily due to its new feature . YouTube's third position (8.71%) over the past year was ahead of Twitter, which is now in 4th place (8.17%). Choose it for mini-blogs. Many famous people have accounts here.
World statistics in % for July 2018 by:
According to site statistics that ranks social network by the number of active monthly users, the list of the best social networks is as follows:
| Number of active users per month | |
| 2,200,000,000 | |
| YouTube | 1,900,000,000 |
| 800,000,000 | |
| Qzone | 563,000,000 |
| 376,000,000 | |
| 336,000,000 | |
| 330,000,000 | |
| 200,000,000 | |
| Ask.fm | 160,000,000 |
| Tumblr | 115,000,000 |
| Flickr | 112,000,000 |
| Google+ | 111,000,000 |
| 106,000,000 | |
| VK | 97,000,000 |
| Odnoklassniki | 71,000,000 |
| Meet up | 35,300,000 |
Consider the TOP-20 most popular social networks:
- Sina Weibo. Here the inhabitants of China spend their leisure time. The social network has been operating since 2009.
- Lenkedln. The audience has 106 million users. This includes mainly representatives of business structures. Looking for here new job, make deals, share news, information.
- Badoo. This is a kind of place to meet. It has 230 million users. The portal has the same functionality as in social networks.
- Tumblr. Favorite place for bloggers. They maintain their own blogs, comment and read other people's. The resource was created in 2007, has 115 million people.
- Classmates or otherwise OK. The project has long been listed as one of the leaders Russian Internet. To date, 210 million accounts have been registered. The statistics of Russia's social networks is strong.
- Instagram. Appeared in 2010. Quite quickly took a leading position. Users liked the ability to share videos, photos.
- pinterest. Here you can exchange ideas on various topics, recipes, projects.
- Flickr. The audience includes 112 million people. On this project It turns out to send a large number of photos.
- myspace. It was founded in 2003, includes 50 million accounts. Used for: sharing photos, videos, messages. Here they meet and blog.
- Scribd. It is considered a text copy of youtube. Used to exchange books.
- MeetUp. On this portal get together in groups in order to communicate live. More than 40 million participants found friends here, began to spend time together without a virtual web.
- Tagged. Used for communication, dating.
- Askfm. It's easy to get here questions asked answers. 38 million accounts have been registered. One of them will definitely tell you the right solution.
- Meet Me. The social network was created for gadget lovers. It has already included 16 million people.
- ClassMates. Analogue of Russian OK. The project appeared in 1995, but failed to become as popular. The audience has only 15 million users.
- In contact with. It was created in Russia in 2006. Since then, the portal has not lost its popularity. The number of accounts is about 300 million, although not all accounts are active. It is known that residents of Ukraine who do not have free access to this social network are registered in VK.
- Orkut. Google development, loved by the inhabitants of India, Latin America. Today the resource is closed, it will be relocated to the Hello social network platform.
- snapchat. Here you can not be afraid to be the way you are. Comments and likes are not provided here, so there is no pressure. All real, not twisted.
- Yik Yak. There are also no friends, subscribers, likes on this portal. This makes him attractive to American teenagers.
- Medium. Beginning bloggers are registered. They have the opportunity to leave comments near parts of the text, and not at the very end.
This is how the statistics for the world look like, but each of the countries has its favorites.
What social networks are popular in the USA
There are also your favorite resources in China
What is in demand in China.
In China, many of these projects are simply blocked, so many residents use their own sites exclusively. The most sought after are:
- Qzone. The audience is 625 million people. The portal was developed by Tencent. Here you can blog, diaries online, watch videos, distribute photos. Firms use the resource to promote their products and services.
- QQ. This is a kind of messaging service. Everything is provided for communication: video, voice chat, data exchange. There are about 300 million registered people.
- Pengyou. Portal for friends. The network is supplemented with applications, games.
- WeChat. The functionality is quite varied. You can exchange information, photos, video content, change contacts.
This is not the whole list of Chinese resources. The Internet of the Celestial Empire, like the European one, is immense. There are also: Weibo, Renren, Douban, and others. Each of the platforms is unique in its own way.